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"Leader of the Year 2011" Brings Forth Outstanding Awardees
Sing Tao News Corporation hosted the "Leader of the Year 2011" award presentation ceremony on March 19, with Mr Stephen Lam Sui-lung, GBS, JP, Chief Secretary for Administration, as the guest of honor and one of the award presenters. Other award presenters include Dr Choi Yuen-wan, SBS, JP, Dr The Hon Leong Che-hung, GBM, GBS, JP, and Dr Norman Leung Nai-pang, GBS, LLD, JP. The event attracted a crowd of celebrities and social elites to celebrate the new leaders Mr. Kenneth H. Fang, GBS, JP, Mr. Chong Chan-yau, MBE, Prof. John Leong Chi-yan, SBS, OBE, JP, Ms Ann Hui On-wah and Mr Andy Lau Tak-wah. For more, please visit：http://loty.singtao.com. |
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Sing Tao Newspaper Group Scoops Twenty Prizes in "Hong Kong News Awards 2011"
The Group's newspapers won a number of prizes in "Hong Kong News Awards 2011" organized by The Newspaper Society of Hong Kong. Sing Tao Daily was awarded with twelve prizes including four championships, three first runner-ups, one second runner-up and a number of merits in Best News Reporting, Best Scoop and other categories. Headline Daily received the first runner-up in Best Science News Reporting, while The Standard received a total of seven prizes including all the top three positions in Best Headline for English. This demonstrates the high quality of the Group's journalistic professionalism and the Group's newspapers will continue to strive to provide readers with first-rate editorial content.
Furthermore, Sing Tao Daily was awarded the Gold Award in media industry in a survey held by Hang Seng Management College Marketing Society. The survey collected public opinions on over eighty enterprises and selected those with the highest ratings on corporate ethics to be the award recipients. The Gold Award in media industry is a testimony to Sing Tao Daily's recognition by the public. |
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Smart Parents Receives High Praise from Parents and Advertisers
The weekly parenting magazine Smart Parents has been well received by readers since its launch. To thank readers for their continuous support, the membership card redemption programme 2012 was introduced earlier. Membership has been extended to end of December this year, and members can obtain their free Smart Parents copies throughout the year, enjoying more fabulous shopping discounts and privileges.
Smart Parents is going to bring back the "HK Direct Subsidy Scheme Schools & Primary Schools Admission Expo" for the second time on June 23-24 at Kowloon-bay International Trade & Exhibition Centre. In regard of the overwhelming response to last year's event, Smart Parents has expanded the exhibition area as well as invited more participating organizations, in order to give participants a more diverse exhibition.
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Sing Tao Daily Brings More Privileges to Readers
Sing Tao Daily has always been striving the best to provide readers with various discounts and privileges. Free copies of "Smart Guide" Pearl River Delta series are offered on Fridays, introducing different entertaining hotspots and places for special cuisines. The "Smart Guide" booklets are handy to use or keep, and coupons are given out with each issue. Besides, Sing Tao Daily is also bundling free copies of "Goodies" on every Friday, integrating leisure contents, games, languages and learning contents and offering a good choice for parents to read with their children.
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Sing Tao Newspaper Group Champions Scholastic Debating Events
The annual "Sing Tao Inter-School Debating Competition", co-organised by Sing Tao News Corporation and Education Bureau, has stepped into its 27th year. Overwhelming responses were received this year, with a total of 180 teams participating. After over a hundred rounds of competitions, four finalists from the Chinese and English sections will showcase their debating talents at the May 11 final. The Honorable Mrs Tse Ling Kit-ching Cerry, JP, Permanent Secretary for Education of Education Bureau will officiate the event. Please visit www.singtao.com/debate for more details of the competition.
In addition, Sing Tao News Corporation again became the media partner of the debating competition held by Rotary Club. Moving from last year's theme on environmental issues, the competition focused on property issues this year, and was titled "Rotary Club Inter-school Debating Competition". Students, while joining the competition, were encouraged to take part in caring for society and widen their horizons through critical thinking.
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Sing Tao Daily Helps Students to succeed in Liberal Studies
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Sing Tao Daily has been providing full-coverage news reporting to its readers with news stories that are more in-depth than free newspapers, and analysis and commentary that are more professional and objective than other paid newspapers, to help keep students up-to-date with current affairs. Along with a diversity of teaching materials, Sing Tao Daily has become the best choice among students in preparing their exams for the Liberal Studies. "The Study Guide for the Hong Kong Diploma of Secondary Education" and "Liberal Studies Exercise – Sing Tao Daily News", published by Sing Tao Daily in February and March, provided students with useful contents, exercises and examination study guide, and was well-received among parents and teachers. Sing Tao Daily has also published "Mr. Chiu's Grammar Series - Grammar 2" and "Mr. Chiu's Grammar Series – Proofreading", which were written by professionals in English education, helping students to have a better grasp of English grammar.
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Headline Daily - No. 1 Free Paper Supported by Quality Readers
Headline Daily continues to be the leading free newspaper in Hong Kong, providing quality contents for its readers. According to the Ipsos Media Atlas 2011 Q4 survey, the readership of Headline Daily has reached 1,682,000, assuring its position among quality readers. The popularity of Headline Daily is attributable not only to its up-to-date reporting, but also to the fact that it is the only free newspaper published through Monday to Saturday, with Sunday and holiday online versions. In addition, Headline Daily also publishes special editions in order to provide readers with the latest first-hand information.
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Headline Daily Launches Recycling Scheme
As the No. 1 free newspaper in Hong Kong, Headline Daily has an extensive distribution network including various MTR stations. In regard of environmental concerns, Headline Daily has established a recycling scheme, aiming to bring quality information to readers and at the same time contribute in reducing usage of papers. Starting from December 2011, Headline Daily has started the scheme by placing recycling boxes at eleven stations along the East Rail Line, Ma On Shan Rail Line and West Rail Line. Readers can put the read newspapers into the recycling boxes, which would be re-distributed after selection. The scheme has been well-received since its launch, and we are now calling for more readers to participate in supporting the environment.
MTR stations with recycling boxes include: East Rail Line - Hung Hom, Mong Kok East, Kowloon Tong, Tai Wai and Fo Tan stations; Ma On Shan Rail Line - Shek Mun and City One stations; West Rail Line - East Tsim Sha Tsui, Nam Cheong, Mei Foo and Tuen Mun stations.
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Sing Tao Overseas at a Glance
Chinese New Year is an important traditional festival to the Chinese. In order to share the joy in the important festival, Sing Tao Daily's offices in New York, San Francisco and Los Angeles participated in the local Chinese New Year Carnivals, joining the parades and giving out well wishes to readers.
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Updates on The Standard
The Standard has been actively providing readers with special benefits such as movie promotion programs including "War Horse", "The Muppet", "My Week with Marilyn", "la delicatesse", "Hugo" and "We need to talk about Kevin", to give away free tickets to its readers.
The Standard has also co-sponsored some major marketing events including "Professional Development & English Learning Fair" organized by NESTA and "Hong Kong Reads Book Carnival" at University of Hong Kong organized by Hong Kong Reads. The two events ended with great success and further broadening The Standard's reach in the education sector.
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A-Performers.com Publishes "China Executive Education Guide 2012"
Having received enthusiastic response in the past five years, "China Executive Education Guide 2012 "（CEEG）was made available again by A-Performers.com. The competitive business setting requires executives to acquire more technical skills and soft skills. Organizations are expecting executives to have global perspectives and wide horizons. More executives now turn to executive programmes or MBA education, looking at adding skills and experience to be better positioned in the changing marketplace. The latest 2012 Issue furnishes comprehensive content of postgraduate education in diverse study areas, with over a hundred pages featuring most up-to-date information of 55 EMBA, MBA, DBA, and other master's programmes in China and Hong Kong which was published in late January to align with the application period of the programmes. |
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Job Market Launches Monthly Magazine Trendy Jobs
Job Market released its monthly magazine Trendy Jobs in February, gathering recruitment information from different industries including retail, catering and beauty businesses. Trendy Jobs also invited young people to share their working experiences and their experiences with starting a new business. Its first issue interviewed the famous singer-songwriter Chet Lam and invited him to share his story on how he turned personal interest into life-long career. Chet Lam has also recorded a video for readers as encouragement, and the video was posted on the Job Market website . Job Market has organized a lucky draw, readers can enter it simply by flipping through the publication and taking photos of the designated stamps. Winners would be rewarded a display decoration with Chet Lam's autograph.
Trendy Jobs bundled with Job Market on a monthly basis. Readers can redeem it at MTR stations and selected 7-Eleven convenience stores for free. The publication is also given out in Causeway Bay, Central, Tsim Sha Tsui, Mongkok and other major shopping malls. Free online version is also available for readers. |
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